Here's a fast, easy list for you. Use it as checklist to see
what you need to do to increase traffic. Or use it as a review
list if you have already been working on improving your
website traffic. It will help you find ways that you might
have known or forgotten.
1. People love to receive free or win free
stuff, whether they really need it or want it. A free eBook is
perfect to satisfy those needs over the Internet. They will
visit your website to get the free valuable information.
2. Give away the full version of your eBook in
exchange for testimonials. You can use these customer
statements to improve your ads' effectiveness.
3. When you create an eBook, you change your
image to "Expert." This will gain people's trust and they will
buy your main product or service quicker.
4. Publish your website in eBook format. Put
the eBook on a disk or CD-ROM then include it with your direct
mail packages. This can increase the number of people that buy
your product or service.
5. Offer your eBook as a free bonus for buying
one of your main products or services. People will buy the
product or service more often when you offer a free bonus.
6. Allow people to download your free eBook,
if they give the e-mail addresses of 3 to 5 friends or
associates that would be interested in your eBook. This will
quickly build your e-mail list.
7. Create a directory of websites in eBook
form. List peoples websites in the directory that will agree
to advertise the eBook on their website or e-zine (electronic
newsletter). This will give them an incentive to give away or
advertise your eBook.
8. Allow other people to give away your free
eBook. This will increase the number of people that will see
your ad in the eBook. You could also include a mini catalog of
all your product or services that you offer in the eBook.
9. Gain new leads by having people sign up and
give you their contact information before they can download
your eBook. This is a very effective way to conduct market
research.
10. Make money selling advertising space in
your eBook. You could charge for full-page color ads,
classified ads or banners ads. You could also trade
advertising space in your eBook for other forms of
advertising.
11. Give away the eBook as a gift to your
current customers as a way of letting them know you appreciate
their business. Place an ad in the eBook for a new back end
product you are offering
12. Get free advertising by submitting your
eBook to freebie and freeware/shareware websites. This will
increase the number of people that will download your eBook
and see your ad.
13. Make money by selling the reprint rights
to those that would like to sell the eBook. You could also
make even more money by selling the master rights. This would
allow other people to sell the reprint rights.
14. Hold a contest on your website so people
can win your eBook. You will get free advertising by
submitting your contest ad to free contest or sweepstakes
directories. Just make sure you publicize the winner's
information -- they love the acknowledgment.
15. You will gain valuable referrals from
people telling others about your eBook. Word of mouth
advertising can be very effective.
16. Make money cross promoting your eBook with
other people's products or services. This technique doubles
your marketing effort without spending more time and money on
your part.
17. Increase your e-zine subscribers by giving
away your eBook to people that subscribe to your e-zine. This
will give people an incentive to subscribe. Allow your e-zine
subscribers to also give it away to multiply your subscribers.
18. Give away the eBook to people that join
your affiliate program. This will increase the number of
people that subscribe. You could also create an eBook for them
to use that will help them promote your product or service.
19. Give away the eBook in exchange for people
leaving their contact information. This will help you
follow-up with the prospects that buy your main product or
service.
20. Offer a free eBook that contains a couple
of sample chapters. If they like it, give them the option of
ordering the full version. It would work just like a software
demo or shareware.
You will want to print this list and keep it
in your website improvement file if you aren't quite ready. Or
add it to your planning list.
Thank you for reading this
Report.
From the staff at
Hoosiernetwork.com