The
Topic Of Your Website
The first thing you will have to deal
building your website has nothing to do with the web design
itself, it's me related to content writing but it must be
defined and will effect the rest of your actions. So first
of all you need to decide what the topic of your future
website is. Topic is very closely connected to another web
design issue: keywords. The keywords you select will depend
upon the topic you have chosen. When thinking about website
topic ask yourself a few questions: What is the goal of the
site you are making? What are you trying to achieve with
your site. Specify a goal, preferably in one short sentence.
Take a sheet of paper and a pen and put all
you can think out about your future website. Brainstorm!
Just put everything that comes to your mind: what you want
to give to your visitors, what the site is about, what you
want to accomplish with your website, what is your
experience in the area you would like to select as topic?
The more points you could think up the better. Then sort it
in the number of importance. Think what points can be
deleted without harm to your project. Delete them. Leave
only what is REALLY important. Try to get your goal out of
those points.
Choosing topic is like choosing the topic
for college research paper. You should try to select
reasonable balance between too wide and to narrow topics.
Narrowing down your website topic might be very helpful. If
you have narrower topic that means you have less competing
topic thus it will help you to get better position among
your competitors. However if the topic is too narrow nobody
will ever bother to search for it. Let me give you example:
you want to build a website devoted to website design, but
if you try to develop this website guess how many websites
you will have to beat to get on the top? I got 4,030,000
pages devoted to website design according Google . To check
this number just enter
http://google.com and then enter "website design" in the
search form on the first page. Now let's see how many sites
Google indexed with the topic "Flash website design". I got
about 22,300. As you may see the result of indexed web pages
is four millions smaller. So creating website about flash
design will be much smarter then just to make "website
design" site and be lost in those millions pages. Note that
"Website design" and "Flash Website Design" are not only
keywords, the Flash website design is a part of website
design but it is smaller part. Searching search engines
keywords related to the topic you have selected may be
helpful in making decision about your website topic. I'll
teach you how to select "right" keywords to obtain better
position on the search engine listings in the next articles.
Do not hesitate to reset your goals. Try to
think about audience of the website. People like to visit
websites with the original and unique content. Will your
website be able to provide your visitors with such content?
Will visitors come back again and again or they will simply
close the browser window and forget about your website?
The better the plan the less work you will
have to make. So if you could define the topic and define it
clearly you may proceed to another step of website building:
choosing a domain name.
Thank you for reading this report.
From the staff at
Hoosiernetwork.com